Product Designer
Process Philosophy

Process Definition and Refinement

AGILE, Lean, Process, SCRUM

You can have the best people, but without process, things are likely to go off the rails quickly.  Agility is key but nebulous and theoretical.  Bringing agile into the real world can be challenging, but the results speak for themselves.

Process Philosophy

Process Philosophy

The Lean Startup's philosophy of build, measure, learn, repeat drives how I think about building products.  

In addition to Nir Eyal's hook model of trigger, action, reward, and investment, I firmly believe the user is at the core of building habit-forming products.

Listen, watch, and validate is the name of the game for me.  

Finish it off with a set of agreed upon heuristic guidelines and innovation and excellence reveal themselves on their own.